Texas High Plains Wine Trail

Expiration: Mar 31st 2026

Cheers to Vino! Explore wine country in the region that grows 85% of Texas Wine Grapes. With tastings and tours at premier wineries in the area, Visit Lubbock for a true vine-to-glass experience. Here, there’s something to satisfy all palates.


Included Venues

See locations on an interactive map.

Bingham Family Vineyards and Winery
Come and explore one of the largest selections of 100% Texas grown estate varietal wines and blends at Bingham Vineyard and Winery in Meadow, Texas. Truly Texas grown wine. Call ahead for tours and barrel tasting days and times.
Burklee Hill Vineyards
Located in the historic Kress building of Downtown Lubbock, Burklee Hill's Bistro & Tasting Room features pours from the family vineyard 40 miles west, near Levelland. Pair a glass with one of the coveted pizzettes, shareables or entrees at the Bistro for an unforgettable dining experience.
English Newsom Cellars
English Newsom Cellars wants Texas wine to be celebrated, enjoyed and shared. This small, family-owned winery puts emphasis on the details and prides itself on the vine to bottle experience offered to visitors. Stop in for a traditional tasting, or experience the intimacy of wine making during a barrel tasting tour.
Idalou Harvest Co.
Taking pride in the Texas Panhandle product they're able to create, the team at Idalou Harvest Co. wants visitors to stop in for a tasting. From reds to whites, the rich soil in the region has helped this family-first orchard become a premier wine producer.

What's Included

  • Free Wine Tasting
Llano Estacado Winery, Inc
Since 1976, Llano Estacado has been producing world-class wines in the Lone Star State. From guided tastings to a self-guided flight of four wines to suite your palate, a visit to Llano is truly customizable. Located within Lubbock city limits, explore the nature of true Texas wine.

What's Included

  • 10% Off Purchase
McPherson Cellars Winery
This Coca-Cola bottling plant turned winery pays homage to head winemaker Kim McPherson's father and pioneer of Texas wine, Dr. Clinton "Doc" McPherson. As it continues to build its rapport in the wine community, McPherson Cellars invites you to its tasting room or patio to experience any of its wines by the glass or bottle.

What's Included

  • 15% Off Wine
Oswald Vineyard
Oswald Vineyard is a family-owned and operated winery which includes 43 acres of grapes. Enjoy a sit down tasting, get acquainted and learn about our journey from corporate America to the farming lifestyle. Handcrafted, barrel aged wines from estate grown grapes include 6 varieties (with a seventh to be added soon) for your enjoyment in our tasting room. Call ahead for a sit down tasting.
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Prairie Chick Winery & Milieu
The story of Prairie Chick Winery & Milieu is centered around "a new generation continuing the vision and dream of the older." With an old school and by-hand approach, the family-owned vineyard offers five varietals of Texas fine wines. Drop in on Fridays for a premier tasting experience.
Texas Wine, Hops & Shops (4/20/24)
Wineries and breweries from across the state will meet at McPherson Cellars in Lubbock’s Depot Entertainment District for a taste of West Texas vino and hops. With local vendors, live music and a concert to close the night, the Texas Wine, Hops & Shops event is one you won’t want to miss.
Uncorked (4/6/24)
Lubbock Uncorked draws attention to the wines made with grapes grown on the Texas High Plains, along with tastings of vino from across the Lone Star State. Come enjoy an authentic Texas wine experience and see the largest windmill museum in the world.
Whitehouse Parker, Farmhouse Vineyards Tasting Room
With a combined 8 generations in the farming business, The Seaton and Furgeson families take immense pride in their tasting and bottle service. With "roots as deep as the Oak trees she was built behind," visit the converted farmhouse turned tasting room for a hospitable experience that will leave you wanting more.

What's Included

  • Free Tasting With Purchase Of 3 Bottles Of Wine
Williams Ranch Vineyard
This boutique vineyard and winery is located Northeast of Plains,Texas. Visitors can enjoy a tasting in the 1930s restored ranch house built by the owner's grandparents. The Williams family has over 100 years of history rooted in Northeastern Yoakum County, and they look forward to visiting and sharing it with you over a glass of wine.
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What's Included

  • 10% Off Wine